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Welcome to The Lead Forge - Your one-stop solution for Digital Marketing, CRM Services, and Expert Lead Generation in the Mortgage Industry using the latest AI tools.
We also specialize in Forging Cold Leads into Hot Ones! Ask Us How.
Let's transform your business together.
Blog Posts
My Story
Jason Sanders - Founder, The Lead Forge
With over two decades of experience in operations, strategic leadership, and startup growth, Jason Sanders brings a results-driven mindset to the mortgage industry. As the Founder of The Lead Forge, he is revolutionizing mortgage lead generation with a focus on precision, efficiency, and high-conversion strategies.
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Jason’s career spans leadership roles across diverse industries, including hospitality, food service, and supply chain management. He has led large-scale teams of over 400 employees, managed multi-million-dollar budgets, and spearheaded operations for major organizations like Hilton Hotels, EAT Club, and Dole Foods. His expertise in financing, funding, forensic accounting, branding, and marketing automation has positioned him as a key player in optimizing business growth and profitability.
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A serial entrepreneur at heart, Jason identified a critical gap in the mortgage industry—agents and brokers struggling with inconsistent lead quality and ineffective marketing strategies. Leveraging his deep operational knowledge and passion for innovation, he launched The Lead Forge to bridge this gap. By combining data-driven targeting, advanced CRM systems, and AI-powered lead nurturing, Jason and his team transform cold leads into warm, high-intent prospects, providing mortgage professionals with a steady pipeline of qualified clients.
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Born and raised in Redmond, Oregon, Jason has always had a strong connection to his community and a drive to build businesses that create real impact. His journey has taken him from high-profile corporate roles to launching and scaling startups, all fueled by a relentless pursuit of excellence. Now, through The Lead Forge, he’s bringing that same energy to the mortgage space—helping brokers and lenders thrive in a competitive market.
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When he’s not driving innovation in mortgage lead generation, Jason can be found enjoying the outdoors of Central Oregon and Phoenix AZ, mentoring entrepreneurs, and exploring new technologies that shape the future of business.
Testimonials
The Lead Forge is a game-changer! Their lead generation strategies have significantly boosted my business. Highly recommended!
Greg Hanlon - Greghanlon.com
Exceptional CRM services provided by The Lead Forge. Our conversion rates have soared since partnering with them.
Dana M. - Broker Club
The Lead Forge understands the unique challenges of heloc brokers. Their tailored marketing solutions have been instrumental in our success.
Wayne White